Ep. 34: Evolving The Branded Content Model

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On this week's episode, host Varun Duggirala is joined by Gaurav Lulla, Co-Founder of Loose Cannons Content Studio. They talk about the importance of collaboration in the content industry and why it is important to define the role of an individual in an organization. They also speak about their mutual admiration for the brand Nike when it comes to brand communication and why some of the most successful brand communication strategies fail to get in business for the company.

Talk to Varun on Twitter and Instagram @dailydement

You can listen to this show and other awesome shows on the IVM Podcasts app on Android: https://ivm.today/android or iOS: https://ivm.today/ios, or any other podcast app.

Ep. 33: Branding, Design & the Process

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On this week's episode, host Varun Duggirala is joined by Pratish Mepani, Founder & Creative Director at Starting Monday Design & Branding Co. Yes, he talks about how he came up with the name "The Starting Monday Design & Branding Co."? In this conversation, they also talk about how the concept of design in India has evolved over the years and the importance of it in trade and business.

Talk to Varun on Twitter and Instagram @dailydement

You can listen to this show and other awesome shows on the IVM Podcasts app on Android: https://ivm.today/android or iOS: https://ivm.today/ios, or any other podcast app.

Ep. 32: Attention traders

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On this week's episode of Advertising is Dead, host Varun Duggirala is joined by Ashwin Suresh and Anirudh Pandita, founders of Pocket Aces. Their conversation answers the question of whether the content quality suffers from brands coming in. They also talk about the future and potential of Interactive online gaming in India.

Talk to Varun on Twitter and Instagram @dailydement

You can listen to this show and other awesome shows on the IVM Podcasts app on Android: https://ivm.today/android or iOS: https://ivm.today/ios, or any other podcast app.

Ep. 31: Content Around Content

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On this week's episode of Advertising is Dead, host Varun Duggirala is joined by Ravina Rawal, Founder, and Editor of Dead Ant. Ravina talks about the evolution of the Indian comedy scene and the growth of regional comedy. She talks about how the name Dead Ant is inspired by a lame 90s joke and the future of her venture.

Talk to Varun on Twitter and Instagram @dailydement

You can listen to this show and other awesome shows on the IVM Podcasts app on Android: https://ivm.today/android or iOS: https://ivm.today/ios, or any other podcast app.

Ep. 30: Marketers of Today

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On this week's episode, host Varun Duggirala is joined by Sivaram Parameswaran, Senior Marketing Manager, LinkedIn. In this conversation, they talk about the dynamics of the brand - agency relationship, their mutual love for Rohit Shetty movies and the importance of sports in one's life.

Talk to Varun on Twitter and Instagram @dailydement

You can listen to this show and other awesome shows on the IVM Podcasts app on Android: https://ivm.today/android or iOS: https://ivm.today/ios, or any other podcast app.

Ep. 29: Pivots, Flux and Production

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On this episode, Varun Duggirala is joined by Roopak Saluja, Founder and CEO of The 120 Media Collective. They talk about the value system followed by Roopak's organization, what is there in it for the advertising industry for the future, how competition helps organizations reinvent true potential and more.

Talk to Varun on Twitter and Instagram @dailydement

You can listen to this show and other awesome shows on the IVM Podcasts app on Android: https://ivm.today/android or iOS: https://ivm.today/ios, or any other podcast app.

Ep. 28: The Industry of Faff

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On this week's episode, we have the man who has done it all - from being a DJ in Goa to a videogame tester, to a librarian at some point. He currently owns two media companies and you can occasionally spot him on José Covaco's videos.
It's Cyril D'Abreo, Founder of 20watts and Mad Hatter Media. He joins host Varun Duggirala to talk about the early days of Channel V, problems with the media education system and their stint as gadget show hosts (name revealed in the episode).

Talk to Varun on Twitter and Instagram @dailydement

You can listen to this show and other awesome shows on the IVM Podcasts app on Android: https://ivm.today/android or iOS: https://ivm.today/ios, or any other podcast app.

Ep. 27: Founder to Founder

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This week, host Varun Duggirala is joined by Sidharth Rao, CEO and Co-Founder of Dentsu Webchutney. Sidharth talks about the initial challenges he faced while setting up a digital marketing firm in 1999, mistakes he made as an angel investor, the importance of building and grooming talent and making them understand how the business works.

Talk to Varun on Twitter and Instagram @dailydement

You can listen to this show and other awesome shows on the IVM Podcasts app on Android: https://ivm.today/android or iOS: https://ivm.today/ios, or any other podcast app.

Ep. 26: Jack Master of all Trades

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On this week's episode, Harshad Chavan, Managing Director at Toast Events joins host Varun Duggirala to talk about his professional journey. From space selling for The Indian Express to hosting night club events to starting his own agency. He also talks about coming out of retirement to begin his second innings with Toast Events.

Talk to Varun on Twitter and Instagram @dailydement

You can listen to this show and other awesome shows on the IVM Podcasts app on Android: https://ivm.today/android or iOS: https://ivm.today/ios, or any other podcast app.

Ep. 25: AMA: 25 Not Out*

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Since this is the 25th episode, we decided to change things up a little. We've put the host Varun Duggirala on the hot seat! That's right. He's the guest on his own podcast. So who's hosting? That's a surprise. Tune in to find out!

Varun answers questions from the listeners and the amazing guests that we've had on the podcast so far. He talks about what it's like to be a podcast host, the difference between working on video content and audio content, the definition of being creative and a whole lot more.

Do you have any questions for Varun? Tweet to him @dailydement or write into us at @ivmpodcasts using #AIDAMA. You can also send us an email on shows@indusvox.com.

You can listen to this show and other awesome shows on the IVM Podcasts app on Android: https://ivm.today/android or iOS: https://ivm.today/ios, or any other podcast app.

Ep. 24: The Voice Of The Youth

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On this episode, host Varun Duggirala is joined by Nikhil Taneja, Co-Founder and CEO of Yuvaa. They talk about the good old days of working at MTV, the concept and agenda of 'Yuvaa' and how addressing issues through a youth media organization helps the youth to voice their opinion. They further discuss the problems of young minds in today's times.

Do you have any questions for Varun? Tweet to him @dailydement or write into us at @ivmpodcasts using #AIDAMA. You can also send us an email on shows@indusvox.com.

You can listen to this show and other awesome shows on the IVM Podcasts app on Android: https://ivm.today/android or iOS: https://ivm.today/ios, or any other podcast app.

Ep. 23: The New Age of Purpose-Driven Content

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Advait Gupt, Founder and CEO of Supari Studios joins host Varun Duggirala as he walks down the memory lane and shares the story of their first project, which was a birthday video. They talk about non-fictional content production, branding, and the untapped potential of television as a content platform.

Do you have any questions for Varun? Tweet to him @dailydement or write in to us at @ivmpodcasts using #AIDAMA. You can also send us an email on shows@indusvox.com.

You can listen to this show and other awesome shows on the IVM Podcast App on Android: https://ivm.today/android or iOS: https://ivm.today/ios

You can check out our website at http://www.ivmpodcasts.com/

Ep. 22: People-Powered Influence

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Pranay Swarup, Co-Founder and CEO of Chtrbox, joins Varun Duggirala this week to dig deep into the space of influencer marketing. They talk about the overuse of the term 'influencers', understanding the authenticity of a creator's content, how Chtrbox contributes to the realm of people-powered marketing, the Fyre Festival fiasco, and a lot more.

Do you have any questions for Varun? Tweet to him @dailydement or write in to us at @ivmpodcasts using #AIDAMA. You can also send us an email on shows@indusvox.com.

You can listen to this show and other awesome shows on the IVM Podcast App on Android: https://ivm.today/android or iOS: https://ivm.today/ios

You can check out our website at http://www.ivmpodcasts.com/

Ep. 21: Campus Is The Answer

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Saurabh Kanwar, Co-Founder of ATKT and Varun's ex-boss at Channel V is on this week's episode discussing the importance of giving campus students a platform to showcase their talent, why the influencer market in India is suffering, the evolution of the agency structure, the good ol' days of working at MTV and Channel V, and a whole lot more.

Talk to Varun on Twitter - @dailydement

You can listen to this show and other awesome shows on the IVM Podcast App on Android: https://ivm.today/android or iOS: https://ivm.today/ios

You can check out our website at http://www.ivmpodcasts.com/

Ep. 20: Managing Talent & Human Emotions

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What constitutes the ecosystem around talent? What does it take to be a talent manager today? What does it take to be a creator?

Vijay Subramaniam, Co-Founder & CEO, KWAN Entertainment and Marketing Solutions, joins host Varun Duggirala on this episode. They talk about Kwan's highest representation at YouTube FanFest this year, going to school together, how Vijay went from being a metal drummer to managing mainstream talent, opening for Iron Maiden, and a lot more.

Talk to Varun on Twitter - @dailydement

You can listen to this show and other awesome shows on the IVM Podcast App on Android: https://ivm.today/android or iOS: https://ivm.today/ios

You can check out our website at http://www.ivmpodcasts.com/

Ep. 19: The new age creative director

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Sunetro Lahiri and Prashant Kohli, Senior Creative Directors at The Glitch join host Varun Duggirala, Co-Founder and Content Chief at The Glitch to discuss the role of being a creative director. They also talk about their journey and experiences at the company, what kind of talent, advertising agencies are currently looking for and how to manage, adapt and evolve creatively in this constantly changing environment.

Talk to Varun on Twitter - @dailydement

You can listen to this show and other awesome shows on the IVM Podcast App on Android: https://ivm.today/android or iOS: https://ivm.today/ios

You can check out our website at http://www.ivmpodcasts.com/

Ep. 18: Inside The Complexity Of Agency Life

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Prashanth Challapalli, Chief Operating Officer at Leo Burnett Orchard joins host Varun Duggirala to discuss what's the role of an agency in this complex digital environment, transitioning from mainline to digital, the key things they look for when hiring, the evolution of 'working weekends' and how the concept needs to die, among other things.

Talk to Varun on Twitter - @dailydement

You can listen to this show and other awesome shows on the IVM Podcast App on Android: https://ivm.today/android or iOS: https://ivm.today/ios

You can check out our website at http://www.ivmpodcasts.com/

Ep. 17: Looking Through The Humorous Lens

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Writer and comedian, Naveen Richard, joins host Varun Duggirala to discuss his writing process and finding his source material, being a writer for a web series and integrating brands into it, why everyone must attend a stand-up workshop, tongue cleaners and more.

Talk to Varun on Twitter - @dailydement

You can listen to this show and other awesome shows on the IVM Podcast App on Android: https://ivm.today/android or iOS: https://ivm.today/ios

You can check out our website at http://www.ivmpodcasts.com/

Ep. 16: Culture Curation, Music & What Lies Beyond

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Nirmika Singh, Executive Editor of Rolling Stone India joins host Varun Duggirala for a riveting conversation. They talk about:
- The importance of understanding various nuances to be a music journalist
- The rise of Indian hip-hop
- How the music industry has changed over the years
- Managing being a leader, journalist, poet, and musician among other roles
- Creating a space that's conducive to more women leaders
- What inspires her
and more!

Talk to Varun on Twitter - @dailydement

You can listen to this show and other awesome shows on the IVM Podcast App on Android: https://ivm.today/android or iOS: https://ivm.today/ios

You can check out our website at http://www.ivmpodcasts.com/

Ep. 15: The Untapped Potential Of Sports Media

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Gaurav Kapur, widely known as the TV presenter, and also the Founder of Oaktree Creative Solutions, joins host Varun Duggirala. The former Channel V alumni talks about his journey to becoming a sports presenter, why creators need to be taking more risks, what we're not making enough of in sports content, ego management, the idea behind his YouTube show, Breakfast With Champions, and more.

Talk to Varun on Twitter - @dailydement

You can listen to this show and other awesome shows on the IVM Podcast App on Android: https://ivm.today/android or iOS: https://ivm.today/ios

You can check out our website at http://www.ivmpodcasts.com/